Showcasing Chinese Brands to the World: Charting a New “Belt and Road” Future with the Nigerian Ambassador to China

Recently, Babagana Wakil, the Chargé d’Affaires’ Embassy of Nigeria in China, along with Zeng Rong'an, Secretary-General of the Belt and Road Global Chambers of Commerce and Associations Conference, visited Arrow Home Group for a tour and exchange. The delegation was warmly received by the leadership of Arrow Home Group, including Xie Wei, Board Director and Deputy General Manager, Yang Weihua, Executive Deputy General Manager and Board Secretary, Lu Jinhui, Deputy General Manager, and Wang Yi, Assistant to the General Manager.

This visit served as an international showcase of the strength of the Arrow brand, while also building a bridge for in-depth communication and win-win cooperation with global buyers. In alignment with China’s national development strategies, Arrow has been deeply engaged with partners from countries participating in the Belt and Road Initiative. Today, Arrow's products are exported to over 60 countries across six continents, including the United States, the United Kingdom, Australia, and Italy. With exceptional product quality and innovative design, Chinese bathroom brands, led by Arrow, have made a remarkable foray into the global market.



Global Leader in Smart Home Solutions


During the visit, Arrow's team introduced the Group’s development history, corporate culture, and future growth plans. Staying true to its positioning as a “Global Leader in Smart Home Solutions” and its vision as a leader in the home furnishing industry, Arrow remains committed to providing smarter, better lifestyles for users worldwide. The delegation highly praised the efforts and achievements of Arrow in creating innovative bathroom spaces and enhancing the quality of people's lives.




Pioneering Bathroom Innovation
and Showcasing China’s Intelligent Manufacturing Strength


The delegation then toured Arrow's showroom, experiencing first-hand the exceptional quality and smart design philosophy behind Arrow's bathroom products. This visit further deepened their understanding and recognition of Arrow’s leading position in the bathroom industry. The delegation stated that Nigeria is a market with great potential, with a growing demand for high-quality bathroom products. They praised Arrow's product quality and innovation capabilities and expressed their hopes to work closely with Arrow in the Nigerian market to jointly promote the growth of premium Chinese bathroom products across Africa.




Quality China, Quality Arrow


In addition to the product interaction, the delegation also gained an in-depth understanding of Arrow’s factories and the entire smart manufacturing chain. They were deeply impressed by the production techniques and processes of the smart bathroom products, particularly the meticulous quality control and refined management practices. From assembly to testing, every step of the process strictly adheres to the established standards and manufacturing processes, ensuring the quality and reliability of the products. This reflects the high standards and stringent requirements of "Quality China, Quality Arrow."



With the advancement of China’s “dual circulation” and “Belt and Road” strategies, a broad cooperation platform has been provided for Chinese enterprises. Leveraging this platform, Arrow Home is actively expanding its overseas markets, bringing premium products to customers worldwide.

In the future, Arrow Home will uphold the DNA of Chinese intelligent manufacturing, focusing on high-quality development and strengthening its innovation and production capabilities, as it advances toward the vision of becoming a world-class provider of integrated smart home solutions. Arrow Home will also stay committed to human-centered design and green development. With its mission as a "Global Leader in Smart Home Solutions", Arrow will keep delivering intelligent, comfortable, and ideal living experiences to customers worldwide, showcasing the strength of Chinese bathroom brands to the world.
Share: